The following projects showcase a selection of campaign work I created during my time as a lead digital graphic designer at Enso Rings.
For each campaign, I developed the creative concept, hired and communicated with photographers, art directed the photoshoot, casted and styled talent, and designed the supporting marketing assets used across multiple digital channels.
These campaigns supported major sales initiatives, product launches, and paid social advertising while helping reposition the brand to better connect with a growing female audience. At the time, Enso's marketing had been largely male-focused, and these campaigns played a key role in expanding the brand's visual identity and appeal.
